In celebration of individuality in beauty, Wambui Kibue, founder of Angelsmile House of Design, recently launched the Celebrating You Angelsmile Bridal campaign. The campaign will feature six diverse, strong and beautiful women each one embodying the essence of the Angelsmile House of Design brand; beauty, strength and diversity. Essentially, the campaign is looking to spotlight six brides getting married between April and December of 2016 by creating bespoke Angelsmile bridal gowns for the second phase of the campaign.
As a womenswear designer, Wambui came up with the idea for the campaign as a way to address women’s perpetual dissatisfaction with their bodies and to remind them that beauty is diverse.
There is power in a wedding dress. Most women start dreaming of their wedding day as little girls. They start picturing the fairytale event, the wonderful man, the food and the magical venue. However, for many women the one thing that really stands out is their wedding gown, it has to be perfect, it is has to personify the wonder of the entire event. For the last ten years, Angelsmile House of Design has been designing classic, elegant and stylish gowns for women driven by a desire epitomize beauty.
The Angelsmile Celebrating You campaign is a great chance for Angelsmile to showcase some of their masterpieces while simultaneously jolting women to appreciate themselves as they are, ‘warts’ and all. As the campaign looks for its six brides, you can nominate a bride in your life whom you think needs to realize just how stunningly beautiful she is. To nominate, send an email titled ANGELSMILE: CELEBRATING YOU to email@example.com. The nomination email should include the bride’s full names, her mobile number and a captivating story of why Angelsmile should feature her. Deadline for submissions is 21st December 2015.
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