Search Results For "business plan"

The Importance of a Fashion Council
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Fashion changes. Trends come and go, fashion houses crumble or are vindicated and each country has its own influences and inspiration in fashion. However, one thing is clear in countries that realise the true potential of their fashion industry; they...
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Consumers: understanding and knowing your costumers #Business Talk #TDSvoices
Consumers: understanding and knowing your customers
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The overarching rule for every successful business lies in the understanding of its consumers. No matter how exceptional your products are, if you have not defined your target consumers or studied their needs and targeted them appropriately in your marketing,...
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ÉKÉTÉ
ÉKÉTÉ: The Ethical Nigerian Brand Big On Traditional Craftsmanship
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Launched in April 2018, Ékété is an accessories brand that made its fashionable introduction with intricately woven basket bags. While they exude the essence of blissful holiday, rooted at its core is rich culture and a fervent appreciation for ethical...
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odAOMO
odAOMO: On Statement Pieces, Sustainability, and Giving Back
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odAOMO, which is ‘The House of Aomo’ in the Luo language, is an eco-friendly and ethically handcrafted brand made in Kenya. Founded by Dr. Sophia Aomo Omoro, the brand was officially launched in the USA in August 2014 and most...
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self-cooling clothes
Tech Advancements in Fashion We’re Here For: Part I
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Fashion is always looking for the next big thing, so a relationship with technology isn’t so farfetched. On the contrary, innovation is welcomed and embraced in many facets of the industry. As creatures of comfort, we crave products, processes and...
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Editor’s Note
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NEW YEAR – NEW LOVES Series There is something magical and exciting about a new year. New year brings new opportunities, new dreams, new goals, new ideas and new things to fall in love with. Well, we at TDS are also...
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Lilabare
LILABARE: Redefining The ‘Dream Wardrobe’ Concept
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Lilabare (laila-bare) is a Made in Kenya fashion brand that wants you to rethink your wardrobe goals. Founded by Ria Ana Sejpal in 2017, the brand produces clothing and jewellery with sustainability at the heart of their modus operandi. ‘Whether...
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NEW TO TDS: What DO You Know About Liz Ogumbo-Regisford?
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Liz Ogumbo-Regisford is a creative entity. No, it’s not a buzzword that the Kenyan-born, South-Africa-based entrepreneur uses to draw you into her eponymous label. It’s that you sincerely can’t describe her as just one thing. Believe us, we tried. We...
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LULU MUTULI: The AMILO Brand Founder Goes Tech For Fashion
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No doubt, Lulu Mutuli had an interesting 2017. She was one of the first Heineken® African Inspired Fashion Challenge, got to develop their designs at LEW Design House in Amsterdam for a week and had her first fashion showcase; which just...
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NEW TO TDS: The Signature Collection from AIRI KENYA
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Change is the only constant. While we all commence with a set vision and narrative, those too become subject to this truth. Airi Kenya may have launched its first collection in October 2015 as a commercial fashion brand, but the...
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Kahaari
KAHAARI: Extending African Print To The Boardroom & Beyond
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Who says African print should be confined to special occasions? Certainly not Kahaari (ka-haa-ri). Originating from the Swahili word “Kifahari”, which means elegant, this Made in Kenya brand wants to make African prints and designs a staple in the casual...
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MARCO LOUIS ACKERS: 10 Points To MAC’s Senior Artist for SS Africa
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“You have to see this.” We’re told as we’re being ushered behind the scenes of a popular fashion event in the Nairobi calendar. Having been granted access to a couple of backstage, we were a little apprehensive. To say it...
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7 Things MUAs Wished You Knew About Being A Makeup Artist
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Donned in all black, you’d be forgiven to deem the MUA (Make Up Artist) profession as purely elegant. In some cases, there are MUAs who do get to live the jet set lifestyle, rub shoulders with celebrities and play a...
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BTS CREW SERIES – Editor’s Note – the Crew that made the shot
Hey there good people. It is time for a new series. Is it me, or are these months flying by incredibly fast? Yikes! Hope you learnt and explored and discovered the art of photography and photographers doing amazing work in...
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