Brand

Pricing: Strategies and justification #Business Talk #TDSvoices
Pricing: Strategies and justification
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One of the most challenging areas in setting up a fashion business is determining the right marketable prices for your goods. Fair and effective prices are ones that can be justified based on the quality of goods being sold, your...
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Stylistic identity #Business Talk #TDSvoices
Stylistic identity
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Stylistic identity, like branding, is a powerful tool that is vital for differentiation and for preventing imitation from other competitors. Branding encompasses stylistic identity, which includes stylistic and aesthetic codes of a brand, ranging from colors, products and apparel. Even...
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Choosing a business name; tips and guidelines #Business Talk #TDSvoices
Choosing a business name; tips and guidelines
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Surprisingly, one thing that might drive you out of your mind as you plan out your fashion business is your business name. Choosing a business name is vital to the success of a business and can be quite stressful. Don't...
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