AFI

RUFF TUNG: Serving Curves & Inclusivity, From Runway To Retail
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You may be wondering why Ruff Tung is making an appearance in our ‘Newcomers Series’. Didn’t the founder, the late Paul Botha, officially launch it in 1999? That, he did. Since 2013, Bridget Pickering and Ludwig Bausch have carried on...
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SIMON DEINER: Meet The Leading Fashion Runway Photographer In Africa
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If you’ve ever looked at photos from a Fashion Week in Africa, chances are it was taken by Simon Deiner or his company SDR Photo. Deiner is a fashion and commercial photographer from Cape Town, who – according to Group...
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Mercedes Benz Fashion Week Joburg 17 Got #RootedInStyle for SS17
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When the Mercedes Benz Fashion Week rolls around, the shoe series is allowed to put up its feet up for a minute. The #MBFWJ 17 went down from the 17th to the 19th of August, showcasing Spring/Summer 17 collections from African and...
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#MBFWCT17: These Designers Owned The Mercedes Benz Fashion Week Cape Town 2017 Runway
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CAMPS BAY, SOUTH AFRICA Ð MARCH 24: Guest leave the Mercedes-Benz Fashion Week Cape Town (MBFWCT) Autumn / Winter Show on March 24, 2017 in Camps Bay, South Africa due to strong winds. (Photo by Gallo Images / Brenton Geach)...
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TDS Emerging Designers: Mercedes Benz Fashion Week Jo’burg SS16
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We’ve been so wrapped up in sharing such great stories from Kenya’s new and upcoming designers that we almost missed out on Mercedes Benz Fashion Week Jo’burg (MBFWJ) SS16. Gasp!! The fashion faux pas of it all. The Spring/Summer 2016...
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Ikojn: Fashion’s Fast Riser talks about AFI, AFX and being proactive in the local industry
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Take us to the moment you were announced as finalist for the AFI top ten That was crazy! I remember when I decided to apply for that, everything just went so wrong. Because I initially had a two week window...
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Ikojn: Fashion’s Fast Riser Part I
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This big win meant that the designer got the opportunity to showcase her brand, Ikojn, at the prestigious Mercedes Benz Fashion Week 2016 in Johannesburg, South Africa that features top regional designers, such as David Tlale and Mille Collines.   Despite...
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Developing a fashion industry in Africa: Case study South Africa
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South Africa. A country that is already recognised for its rugged beauty, and rich culture has another ace up its sleeve. With the increase of fashion events, the country is emerging as one of the top markets of our time....
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Best of: #MBFWJ16
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Patterns, colour, texture and silhouettes. These were the common themes seen on the Mercedes Benz Fashion Week Johannesburg 2016 (MBFWJ16). Africa Fashion International (AFI) in partnership with Mercedes Benz kicked of the South African edition in Johannesburg which went down on...
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