Opinion

Editor’s Note
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NEW YEAR – NEW LOVES Series There is something magical and exciting about a new year. New year brings new opportunities, new dreams, new goals, new ideas and new things to fall in love with. Well, we at TDS are also...
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Fascinator, Clutches and Dapper Brothers: Recap on Fashion High Tea 2017
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The 7th edition of the Fashion High Tea (FHT) event went down on Saturday 25th, February 2017 at Zen Garden. The usual suspects of high profile personalities, fashion influencers, models and media converged in the lush gardens on Lower Kabete...
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Back at it again with the TDS ‘African Fashion Bloggers to Follow’ Part II
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Blogging, like fashion, is far from static. There is always a new, creative voice popping up from this great continent that gives us mad style #goals. So when we compiled the first list of bloggers to follow, we were certain...
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Fashion Film Friday – To Die For: Is Fashion Wearing Out the World
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When did we become the ‘throw away’ culture? It wasn’t so long ago that Christmas for many of us meant new clothes. Not the hand me downs you had to wear the entire year from all your older siblings. They...
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TDS Top Style Picks
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We’ve past the mid mark of the year where all the months start to blend together and next thing you know the Christmas trees are up; reminding you of all the shopping you still haven’t done. Gasp. But in-between, we...
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Stock Take July Series - The Desings Studio connecting you to fashion and design in Kenya
Stock Take July Series
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Editor's Note_____________ This month we take stock of how far we have come, the lessons learnt and remembering that in this industry, no one is alone.  After 2 years and 9 months of being in existence (who is counting :)), TDS...
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The COO Effect
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What is in a name? In the fashion industry it could mean the gain or loss of relevant customers. A simple thing like a country’s name has a complex connotation to it. Utter that one word and the listener has...
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Costly Cheapness: The impact Asia has on fashion
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In the developing world, China appears to be a saviour to shoppers on a tight budget.  You see them displayed in stalls all over the central business district (CBD) or comfortably promoted on your Instagram or Facebook feed; ready for...
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Tailored Destinations: Lessons from Fashion Capitals
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You are what you wear. With the number of cities hosting Fashion Weeks phenomenally rising, it’s safe to say Governments are taking this to heart. Acknowledging the power of fashion, they’re using this industry to re-brand their cities to not...
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The Importance of a Fashion Council
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Fashion changes. Trends come and go, fashion houses crumble or are vindicated and each country has its own influences and inspiration in fashion. However, one thing is clear in countries that realise the true potential of their fashion industry; they...
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Is that Modelling Agency Legit?
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The idea was simple. All they needed to do was hire a studio in a convenient part of the central business district and market their open call for new models heavily on social media. With that, they’re agency was born...
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Body Talk
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“You can never be too rich or too thin.” ~ Wallis Simpson. In the luxurious world of fashion, that seems to be the ultimate dream with the latter putting the models through physical and psychological hell. In an August 2015...
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Hyper Sexualisation in the Fashion Industry
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Look at this picture. It’s basically the same product but they chose to market it differently. And for what reason? Sex sells. We’ve been told that time and time again [thanks Sigmund Freud]. And honestly, with the kind of content...
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Here’s why we need models…
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“Models are just glorified clothes hangers.” This is a popular phrase that has been used by audiences, stylists and even high profiled models such as Twiggy. There’s a lot of debate if modelling can be considered a real profession; from...
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