Tommy Hilfiger

Future of Fashion Styling: Is Artificial Intelligence Here to Hurt Or Help?

by Natalie Kimani|26 May 201816 July 2018|Fashion

Every stylist can tell you about their ‘dread shoot’. The fashion styling opportunity that they completely floundered because the merchandise just didn't work. Perhaps the looks didn’t fit the client just right or their fashion future predictions just didn’t resonate...

Art of Fashion

by Natalie Kimani|14 March 201621 October 2016|Fashion, Opinion

First appearances matter and yes, the book is judged by its cover. In an industry where that translates into six to ten minutes to make the right impression, the pressure is on for designers to showcase their collections in the...